The Values of Text Frequency and Individual TirednessSMS advertising and marketing can be a reliable interaction tool, however over-messaging can result in customer frustration and attrition. Obtaining the appropriate regularity is crucial to successful SMS marketing projects.Dani Henion, the owner of Textellent, just recently held a webinar on opt
How Long Should An A/B Test Run
The Values of SMS Regularity and Individual FatigueSMS advertising and marketing can be an effective communication tool, however over-messaging can bring about customer disappointment and attrition. Obtaining the appropriate frequency is essential to successful SMS advertising projects.Dani Henion, the owner of Textellent, recently hosted a webinar